Google Tests Shaded Blue Gradient Site Name & Favicon

Apr 22, 2025 - 7:41 am 0 by
Filed Under Google

Google Logo Blue Gradient

About a year ago, we covered numerous tests with shaded site name and favicon sections of the snippet. Google continues to test this, but we're now seeing a blue gradient version of the style.

Brodie Clark spotted this and posted about it on X and on his SERP notes page. Brodie wrote:

Google is now running a test where the top ranking result on mobile is made more prominent in Search by having blue shading. The blue shade for the top result displays across the section for the favicon, site name and URL

Here is his screenshot:

Google Shaded Blue Gradient Snippet

I am not sure I like this but it can work...

Forum discussion at X.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: June 18, 2025

Jun 18, 2025 - 10:00 am
Google Search Engine Optimization

The Great Decoupling Explained By A Googler

Jun 18, 2025 - 7:51 am
Google Updates

Google Search Ranking Volatility Heats Up June 18th

Jun 18, 2025 - 7:45 am
Google Ads

Google Ads Tests Design With Horizontal Lines Filled Halfway

Jun 18, 2025 - 7:41 am
Other Search Engines

Google: No AI System Currently Uses LLMs.txt

Jun 18, 2025 - 7:31 am
Google Ads

Google Merchant Center New Website-Reported Autofeeds

Jun 18, 2025 - 7:21 am
Previous Story: Google Local Panel Tests Get There & From Your Location